FASHION ASIA 2017 HONG KONG
December 5 – 12, 2017

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Shaway Yeh

Group Style Editorial Director Modern Media Group & Founder yehyehyeh

Shaway Yeh is Group Style Editorial Director of Modern Media Group and founder of yehyehyeh. One of China’s key opinion leaders on fashion and design, Shaway oversees influential lifestyle publication Modern Weekly, among many others.  This year she became China’s co-creative director of global video channel NOWNESS while founding yehyehyeh, an agency bringing together sustainability, creativity and innovation. A member of the BoF 500 since 2014, she has also curated several fashion-related exhibitions.