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FASHION CHALLENGES FORUM

4th September 2026
The Ballroom, Kimpton Tsim Sha Tsui Hong Kong

Fashion Challenges Forum is a forum that sparks dialogue, ignites inspiration, and dives deep into the current issues facing the fashion industry.

Bringing together industry leaders, designers, entrepreneurs, and more, Fashion Challenges Forum is an opportunity for the global fashion community to explore observations and experiences, and to strategise actionable and innovative ideas for businesses and brands.

* FASHION ASIA HONG KONG reserves the right to modify the programme without prior notice.

Forum Agenda

09:00 - 09:45

Networking Breakfast

09:00 - 09:45
09:45 - 10:00

Opening Ceremony

09:45 - 10:00
10:00 - 10:30

Beyond The Bag: Building A Legacy Brand in Dynamic Asia

How does a family-owned heritage house stay relevant in the world’s fastest-moving fashion market? Join SCMP Hearst’s Sophia Yu as she sits down with Longchamp’s Asia Pacific General Manager, Samy Redjeb, for a candid conversation on balancing timeless craftsmanship with experiential innovation to build lasting brand love across the region.

10:00 - 10:30

How does a family-owned heritage house stay relevant in the world’s fastest-moving fashion market? Join SCMP Hearst’s Sophia Yu as she sits down with Longchamp’s Asia Pacific General Manager, Samy Redjeb, for a candid conversation on balancing timeless craftsmanship with experiential innovation to build lasting brand love across the region.

10:30 - 11:00

Beyond Shopping: Thailand’s Retailtainment Playbook for Asia

Bangkok's retail scene is thriving with vibrant shopping malls that seamlessly connect culture, lifestyle, art, food, entertainment, and community. Onthira Bharksuwana, a visionary leader in luxury and lifestyle retail and Senior Vice President of EM DISTRICT chats with Divia Harilela about the future of retailtainment and why Thailand is leading the retail renaissance globally.

10:30 - 11:00

Bangkok's retail scene is thriving with vibrant shopping malls that seamlessly connect culture, lifestyle, art, food, entertainment, and community. Onthira Bharksuwana, a visionary leader in luxury and lifestyle retail and Senior Vice President of EM DISTRICT chats with Divia Harilela about the future of retailtainment and why Thailand is leading the retail renaissance globally.

11:00 - 11:15

Networking Break

11:00 - 11:15
11:15 - 11:45

The New Vanguard: Navigating The Future of Global Menswear

The menswear market is undergoing an unprecedented transformation. The rise of fluid aesthetics and non-traditional Asian influences are fundamentally reshaping the industry's trajectory.
Sara Sozzani Maino, Creative Director of Fondazione Sozzani and Camera Nazionale della Moda Italiana's International New Talent and Brands Ambassador, and Stefano Roncato, Editor-in-Chief of MF Fashion published by ClassEditori, will take the stage to illuminate the driving forces behind this rapid market growth.

11:15 - 11:45

The menswear market is undergoing an unprecedented transformation. The rise of fluid aesthetics and non-traditional Asian influences are fundamentally reshaping the industry's trajectory.
Sara Sozzani Maino, Creative Director of Fondazione Sozzani and Camera Nazionale della Moda Italiana's International New Talent and Brands Ambassador, and Stefano Roncato, Editor-in-Chief of MF Fashion published by ClassEditori, will take the stage to illuminate the driving forces behind this rapid market growth.

11:45 - 12:15

From Discovery To Desire: The New Rules of Fashion Entrepreneurship

This conversation brings together Kayla, founder of LANG — a Los Angeles-based fashion and lifestyle platform spotlighting Asian designers, brands, and creative communities — and fashion sourcing expert Gab Waller to explore how agility has become a defining advantage for today’s fashion entrepreneurs.

11:45 - 12:15

This conversation brings together Kayla, founder of LANG — a Los Angeles-based fashion and lifestyle platform spotlighting Asian designers, brands, and creative communities — and fashion sourcing expert Gab Waller to explore how agility has become a defining advantage for today’s fashion entrepreneurs.