Design duo Byungmun Seo and Jina Um first met whilst working as designers in Seoul and later moved to London to further their studies. Byungmun completed his Masters at London College of Fashion in 2012 while Um pursued new research in fashion design and collaborated with various artists in London. They launched menswear label Byungmun Seo in 2012 and later showed their collection in Milan, Paris and Seoul Fashion Week. In 2015, they debuted a womenswear range under a new name, BMUET(TE). The duo takes on an endeavor to mirror the spirit of their label and design aesthetic. They challenge to current global fashion market and expands BMUET(TE) to new and interesting areas with the distinctive style.